Finalco, a Colombian fintech redefining access to inclusive credit, has adopted Begini’s behavioral data technology to improve its ability to assess credit applicants with limited or no credit history. The collaboration reinforces Finalco’s commitment to serving the population base that is often excluded by traditional banking.
With nationwide operations in Colombia, Finalco is known for reaching underserved communities and enabling access to credit directly from a mobile phone.
With Begini’s behavioral insights, Finalco is now able to evaluate applicants based on not only their ability to pay, but also their willingness to pay. This is unlocking opportunities for people who were previously considered “invisible” to the financial system.
“We’re obsessed with inclusion,” said Jhon Alex Enriquez, co-founder and CEO of Finalco. “Our goal has always been to make society more equitable by providing access to credit to those who need it most. By integrating Begini’s technology, we can make more assertive, faster, and fairer decisions that reach more people, while maintaining a healthy portfolio, as well as the trust and accountability our customers deserve.”
Begini’s AI-powered behavioral analytics solution provides lenders with a privacy-preserving way to understand individual character and motivation. For Finalco, this approach supports its digital credit strategy at scale, helping the company grow in new segments such as microlending while maintaining portfolio quality and profitability.
“Finalco represents exactly the kind of forward-thinking lender we love to work with,” said James Hume, CEO of Begini. “They combine purpose and performance, using data responsibly to empower people. Together, we are demonstrating that inclusion can be impactful and sustainable.”
By embracing alternative data and behavioral science, Finalco continues to lead a movement in Colombia’s financial sector, where technology drives inclusion.
About Finalco
Finalco is a Colombian fintech company focused on providing inclusive and accessible credit to people at the base of the economic pyramid. With a 100% digital operation and a presence in 28 states and 185 municipalities, Finalco helps customers build financial confidence and transition to the formal banking system, proving that first or second chances can transform lives.
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