Make better decisions

Begini is the most comprehensive behavioural analytics solution for financial and risk-centred businesses.

Next-gen behavioural analytics


Credit Risk Scores & Insights

The missing piece of modern lending data.

Fraud Ratings & Insights

Add another layer to your anti-fraud defense.

Customer Segmentation & Marketing

Modern customer lifecycle tools to improve engagement, curation, marketing outcomes and efficiencies.

Personality can predict risk

Modern data solutions

We help businesses make better decisions by giving them access to first-party, opt-in, predictive behavioural data using zero personal information.

We work with risk, analytics, data science and marketing teams to drive better outcomes for businesses and consumers from day one.

Our clients

In their words

Helping lenders around the globe

Actionable insights

As diverse as our data

People are diverse, and credit assessment should consider a diversity of data. 

We look at non-traditional and non-personal behavioural data like smart-phone data and psychometric assessment. We use data science models to provide insight around the consumer’s personality, behaviour, community, skills and experience.

Information which is highly predictive of creditworthiness and willingness to repay.

Alternative data sources

Universal risk assessment tools

Device Data

Anyone who is online or carries a cell phone has a digital footprint which they can use.


The digital era has spawned entirely new forms of understanding people’s behavior


Not sure where to start with alternative data for credit? We can help.


Industry leaders

Proud to be setting the standard in alternative data insights.

Top 100 Company - 2021
Finalist - Most Sustainable Start up 2022

The latest

News & Insights

Follow the latest updates from the Begini team and the world of alternative data.

Keen to know more about the potential of alternative data?

Drop us a line and we'll be in touch